Theatre as a Campaign Tool against Drug and Substance Abuse in Selected Kenyan Schools Plays.

Authors

  • Emmanuel Shikuku Tsikhungu Kenyatta University
  • Oliver Minishi Nanyuki National School, Kenya

Keywords:

Drugs and substance Use, Youth, Theatre arts, Plays, Demand Reduction

Abstract

The Kenya National Drama Festival Committee, the organizers of the National Schools, Colleges and Universities Drama Festival usually enters into a sponsorship agreement with other institutions to help in disseminating certain messages through drama. One of these institutions is the National Agency for the Campaign Against Drug and Substance and Alcohol Abuse (NACADA). NACADA has sponsored a number of editions of the Festival in the hope that participants will be sensitized through the performances on the need for demand reduction and supply suppression of alcohol and drugs use. The event targets mostly the youth in Kenya who are said to be at the highest risk of becoming victims of drug and substance abuse. The youth are mostly in schools. This article interrogates some of the plays presented at this festival and their agency at advocating the NACADA course. Specifically, it seeks to respond to the following questions; how are the plays structured to communicate supply suppression and demand reduction? What qualities are assigned to characters so that they act as campaign agents and how are the plays designed to signpost the dangers of drugs and substance abuse? How have they been used for supply suppression and demand reduction of consumption of drug and substances? What are the challenges that this sensitization campaign faced and how can they be overcomed?

Author Biographies

  • Emmanuel Shikuku Tsikhungu, Kenyatta University

    Department of Film and TheatreĀ 

  • Oliver Minishi, Nanyuki National School, Kenya

    Chief Principal

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Published

31-12-2020

Issue

Section

Research article

How to Cite

Theatre as a Campaign Tool against Drug and Substance Abuse in Selected Kenyan Schools Plays. (2020). African Journal of Alcohol and Drug Abuse (AJADA), 4(1), 50-58. https://ajada.nacada.go.ke/index.php/ajada/article/view/25